top of page

Becoming a Commercial Makeup Artist & Hair Stylist: Marketing Strategies


Hey there! Congratulations!

You’ve arrived . . .to the A B C it’s easy as 1 2 3, what the heck does B2B and B2C have to do with Your Marketing Strategy? You are going to find out very soon!

Welcome to the 4th and final part of the 4-Part Series of Key Transition Strategies to Becoming a Commercial Makeup Artist & Hair Stylist. This series has covered pricing, time management, communication and now marketing. These strategies provide the powerful baby steps you can take right now to make a smooth transition into becoming a commercial makeup artist & hair stylist.

No matter where you are right now, these strategies will not only help you define your makeup and hair career approach but also your mindset to take those vital steps into the fascinating and lucrative world of commercial makeup artistry and hair styling working on TV commercials, advertising campaigns, corporate communications, TV and live events. Let’s get this marketing party started!

The A B C, it’s easy as 1 2 3 is a reference to The Jackson 5 song (Michael Jackson and his brothers). Once you get the hang of your marketing strategy transitioning from B2C (bridal and personal clients) to B2B (commercial clients), it will be easy too! Let’s get right into this so you can easily identify what these marketing strategies are and how to move forward with them.